Innovation in the tour bus industry

Project for
Ferdia
Digitization
Automation
Innovation

Challenge

The tour bus industry is emerging as “the forgotten segment” of public transport. The industry has a low degree of digitization and automation in its work processes. Ferdia aims to change this.

All the projects you see -- from big brands to startups -- are just examples of what's possible. Gture delivers digital product development, design and project management on demand.
The tour bus industry is emerging as “the forgotten segment” of public transport.
All the projects you see -- from big brands to startups -- are just examples of what's possible. Gture delivers digital product development, design and project management on demand.
Process

Our approach

Disruptive innovation in the tour bus industry

The development of the tour bus industry has been very slow compared to other parts of the industry. Ferdia wanted to do something about this and together we developed a new easy-to-use digital solution that makes it easy for both driver and passenger to travel domestically and across borders. By connecting tour bus operators and potential passengers in a digital solution, it will be far easier for both parties to undertake journeys.

Offer future solutions, today

Ferdia came to us with the vision to transform the tour bus industry in October 2016 and the project was organized into three creative phases; concept, design and development. The goal was to create a new platform that focuses on two main things; ensuring a fast, precise and efficient customer journey, and creating a network of small and medium-sized bus companies that will profit from cooperation.

Solution

The result

The name of the digital platform is TEQ, a cloud-based ERP solution with accompanying application for both iOS and Android. The digital solution is designed to ensure high quality at every stage of the customer journey, increase the utilization rate on each bus, and facilitate systematic quality improvement. In addition, manual work processes are reduced through the digital solution, customer dialogue becomes more efficient and the utilization rate on each bus increases.

Knowledge And Experience

At a time when big corporations and global corporations are challenging local businesses, Ferdia comes in as a breath of fresh air. They want to strengthen local communities in Norway by creating a network that benefits from cooperation through developing local bus companies and increasing their competence.

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